About Us

Where sweet potato meets soul!

Straight From Our Oven to Your Heart

At our bakery, every pastry is crafted with love, using time-honored recipes passed down through generations. We take pride in using only the finest, freshest ingredients to create bakery delights that bring warmth, comfort, and joy to every table. Each bite is a taste of home, made with passion and care.

Order Now

our Story

A legacy built into every bitel!

Baking Memories, One Slice at a Time

Joyce Marie is more than a name—it’s our inspiration. The brand is rooted in the legacy of our beloved matriarch, Joyce Marie, whose kitchen was the heart of every celebration. Her signature sweet potato desserts, made with simple ingredients and deep love, brought people together most meaningfully.

We honor her legacy by keeping those values alive in every dessert we make—authenticity, comfort, and connection. What started as a family tradition is a growing community of dessert lovers who crave something real, heartfelt, and homemade.

Learn More

several diverse people eating sweet potato cheesecake in a small event with a beautiful background

Ingredients and Sourcing

Local, pure, and grandma-approved!

From Farm Fresh to Oven Warm

At our bakery, the key to great taste lies in the ingredients we carefully select. We believe that fresh, all-natural ingredients are the heart of every great recipe. Our flour, sourced from local mills, adds the perfect texture to every loaf and pastry. We handpick organic, seasonal fruits and vegetables to bring out the true flavor of each bite.

We believe in simplicity and purity, which is why our butter is always unsalted, sourced from trusted dairies for that rich, creamy taste you love. We also avoid artificial preservatives and additives, ensuring that every ingredient we use is as wholesome as it is delicious. Every bite reflects our unwavering commitment to quality and the passion we pour into every batch.

Using Quality ingredients in our products make the heart of the baking—because every bite deserves to be delicious.

Organic Eggs

Our eggs come from free-range, organic farms where the hens are treated with care and raised in a humane, natural environment. These eggs add richness, moisture, and depth to our recipes.

Seasonal Fruits

We source only the best seasonal fruits from local growers, ensuring that each pastry bursts with vibrant, fresh flavors. With every harvest, we celebrate nature’s bounty and incorporate it into our pastries, offering a taste of the season in every bite.